Textual analysis of a music magazine
In this magazine ‘billboard’, the denotation of the image is that it is a photograph of Nicki Minaj posing directly at the camera spreading her arms out for the purpose of the billboard magazine. The connotation of this image is that it is trying to draw the audience attention with the photograph of nicki minaj. One of the unique selling point for this magazine would be that Nicki Minaj who is a well known artist is the main image of the magazine which makes the magazine more interesting and exciting for the viewers and especially her fansto see.
The masthead ‘billboard’ is a straightforward and simple style as it doesn’t consist of too much details , the connotation of this font is that it is a serious magazine and is targeted for the older target audience. However the masthead ‘billboard’ is also filled with colours in some of the letters this connotes the theme of the 80 ’s or a disco theme giving us the idea that billboard magazine is to do with music. Moving on to the main cover line ‘Nicki Minaj the first lady(gaga) of hip hop’ this coverline was done to promote and display the main featured article in the magazine as its trying to sell the audience into reading about Nicki Minaj. Looking at the font of the main coverline the editor uses a simple bold white and yellow colour so that its readable for the audience and also for it to stand out from the bright background colours so it would not look as if it is going to blend in with the font.Moving on to what the text says the editor tells us that nicki minaj is the first lady ‘gaga’ of hip hop ,the anchorage ‘gaga’ is trying to introduce to us who nicki minaj is similar too as lady gaga is always dressed in a strange but unique way and the same applies to nicki minaj as she dresses in a strange way. The editor could have been trying to add abit of joke unto the front cover making the viewer read more about her.
On the top right hand side of the front cover there is a puff and it says ‘micheal Jackson the breaking news on the breaking news ‘ this attracts the audience as its giving the audience as well as his fans an update about Micheal Jacksons death. Its obvious this is about his death because the magazine was published on November 30 2010. Because Micheal Jackson is a very popular artist the audience will be eager to read the magazine due to the use of the puff. The bottom left of the front cover is the coverline which is giving brief Information on what the magazine contains on the following pages. The size of the coverline ‘Nicki Minaj’ is quite big on the bottom left this indicates the importance of her as she is the main model of the magazine.
Settings
The setting of the front cover is in a woodland area or a forest place with healthy trees and leaves giving the audience an impression that the set is in a fantasy land and imaginary place. With the settings of this image it helps give the magazine some sort of clean image as presenting the front cover with a positive outcome. Looking at the settings of the front cover the whole atmosphere appeals the audience well as it’s very attractive.
Non verbal communication
Looking at Nicki Minaj’s body language we can understand that is very appealing for the male target audience as she is positioned in a sexy way and also she is trying to show off her curves to the audience to win the attention coming from them. The connotations of her body language are that she is an independent woman and a model material. The gaze is direct as Nicki Minaj is looking directly at the camera indicating that she knows that she is being photographed. The facial expression of Nicki Minaj also connotes that she is a serious person and up for anything as her face looks stiff and just straight to the point. She also looks like someone to not mess with.
Costume
Nicki Minaj is dressed in a traditional pink/purple Chinese robe costume but styled in a swimsuit wear that is suitable for the hot weather this suggests that Nicki Minaj is stylish and fashionable. The beauty of her costume drags the audience attention not just because it shows cleavage but it also beautifies the whole concept of her well. Props
There isn’t any prop used in the front cover however the closest t a prop would be the little flowers that are dropping .This was done to beautify and attract the main image of Nicki Minaj and also the billboard magazine with the help of lightning. With the use of these flowers it sort of introduces the feminine side of the magazine.
Lightning
High key lightning is used in this front cover magazine as its very bright and engaging .The use high key lightning brightens up the whole image for this magazine trying to grab the viewer’s attention more. High key lighting could be used this connotes the importance of the main image or to make the magazine seem as if it’s from a high quality. The lightning is mainly coming from behind the figure making the atmosphere more fantasy like.
Looking at this magazine it looks like it is targeted for the female target audience not because the main image itself is of a female but because the different concepts of the magazine introduces the feminine side .This magazine looks like it is aimed for the older adults as they can relate more to Nicki Minaj for example the pink outfit and the purple boots etc